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Databox Vs. Geckoboard: Choosing the Right Data Visualization Tool for Marketers

As a SaaS marketer, are you unsure which business intelligence tool to use? Get a detailed comparison of Databox, Geckoboard, and Dataflo in this post
Ira Singh
Ira Singh
Feb 8, 2023
Geckoboard vs Databox
Geckoboard vs Databox

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Since SaaS companies are mostly subscription-based, they rely on data to grow their business. Companies that correctly track their data gain valuable insights and use that to make data-driven decisions. 

However, analyzing complex data in its raw format takes time and effort. Data visualization tools collect data and present it in a simple and comprehensible manner. With the help of charts, graphs, and maps, data visualization tools help identify trends and patterns effortlessly, enabling companies to achieve their goals faster. 

Databox and Geckoboard are two of the most popular data visualization tools in the market. With customizable dashboards and numerous integrations, these data visualization tools are packed with features, putting the customers in a dilemma on which tool to choose. 

So, here is a round-up of the features and pricing plans for Databox and Geckoboard so that you can make an informed decision on which tool to choose.

What is Databox?

Databox Sales Dashboard
Databox Sales Dashboard

One of the most popular data visualization tools in the market, Databox enables customers to access and analyze their data in one location. It is compatible with businesses of all sizes for their sales, marketing, and customer service operations.

Databox can connect with a large variety of data sources, including Salesforce, Zendesk, and Google Analytics. It can pull data from different data sources automatically, saving you the trouble of manually collecting and entering all the relevant data.

You can create custom dashboards and reports with Databox. The format is clean and easy to understand, making tracking trends and insights hassle-free. Databox also offers an extensive array of pre-built reports and metrics that customers can use to track their progress over time.

Databox also includes several collaboration and sharing features, allowing users to easily share their data and insights with team members, managers, and stakeholders. Reports and dashboards can be shared via a web link or embedded in a website, and users can also set up alerts to notify them of significant changes in their data.

You can also set up automated alerts and notifications to your team members and stakeholders to keep them up-to-date on the current data. Databox also allows you to set custom alerts for important metrics for quick and easy tracking.

Related: Are you looking for a Databox subscription for your data visualization needs? Before you strike a deal, here are 5 Databox alternations you should check out.

What is Geckoboard?

Geckoboard Dashboard
Geckoboard Dashboard

Geckoboard is a data visualization tool that enables organizations to collect and visualize data in order to make informed business decisions. The customizable dashboard allows users to analyze data collected from various sources in a single interface. 

Geckoboard’s drag-and-drop feature allows users to customize their dashboards and view the most relevant metrics on top. Users can also use filters to track specific metrics and ranges. The icons can be resized, grouped, or removed according to your needs. Geckoboard also offers status indicators and progress for your key targets and goals. 

Geckoboard offers an array of pre-built templates and 80+ integrations with tools such as Salesforce, Zendesk, and Google Analytics, making the data collection process easy. Users can also collect additional data from databases, spreadsheets, Zapier integrations, or their custom API. 

Geckoboard is also compatible with multiple devices, including TV and mobile phones, which enables teams to collaborate and work together. Users can also share the key metrics snapshots with their teams and stakeholders via email or Slack. You can also generate a dashboard link that can be shared, embedded, or bookmarked for further reference.

Related: Have you decided to subscribe to Geckoboard? Before you do, check out the top Geckoboard alternatives so that you make an informed decision.

What is Dataflo?

If you are on the lookout for the perfect data visualization tool, take Dataflo out for a spin. Dataflo is a data visualization tool that helps visualize and analyze data from various data sources. In addition to all the usual metrics, Dataflo also tracks GTM metrics to help you make crucial business decisions.

Its simple User Interface makes it easy for people, even those from a non-technical background, to navigate through Dataflo effortlessly. The tool is completely No-code, which boosts its accessibility for customers.

Dataflo’s customizable dashboard makes it easy for customers to track all their crucial KPIs and metrics in a single interface. You can star your favorite metrics for quick access. The metrics can also be resized, removed, or added to the dashboard according to your convenience.  

Dataflo also offers an overview of all your marketing campaigns. Gone are the days when you had to manually collect and track your data. The data is automatically collected from a list of integrations and presented to you in a coherent format. 

You can also set up instant alerts for your top metrics so that you never miss a beat. Dataflo automatically sends you regular alerts to you and your team through email or directly into your Slack channel. 

Dataflo offers a free plan for lifetime as well as a 14-day trial for the premium plan. Book a Demo with Dataflo for expert support.

 

Comparing Databox, Geckoboard, and Dataflo

Features

Features

Databox

Geckoboard

Dataflo

Integrations

70+, including HubSpot CRM, Mailchimp, Stripe, QuickBooks, and GitHub

80+, including Google Analytics, Google Sheets, Zendesk, and Salesforce

Offers CRM integrations, including HubSpot CRM, Salesforce, and Pipedrive

In-built Growth Tracking

No

No

Yes

Compare historical data storage.

Yes

Yes

Yes

Tailor-made presets to track GTM metrics

No

No

Yes

Pricing

A good data visualization tool is important for any business, but when you get a great deal on the pricing plan, that becomes the icing on the cake! Both Databox and Geckoboard have varied pricing plans to fit every company’s data visualization needs. Let’s take a detailed look at their pricing plans.

 

Databox

The pricing plan for Databox depends based on the number of users other than the extra features that are offered with each plan.

Starter: $72/month, including daily reporting and data monitoring. The plan includes 5 users and 4 dashboards.

Professional: $135/month, including hourly monitoring and data analysis. The plan includes 25 users and 9 dashboards.

Performer: $231/ month, including on-demand monitoring. The plan includes unlimited users and dashboards.

There is also a free forever plan that Databox offers to its users. The free plan includes 3 data source connections along with 60+ integrations.

Geckoboard

Geckoboard also offers 3 different pricing plans to its users. With each plan, you can choose to upgrade the number of dashboards and users for an additional fee.

Essential: $49/mo, which includes 1 dashboard and 3 users

Pro: $99/mo, which includes 1 dashboard and 10 users

Scale: $699/mo, which includes 30 dashboards and 25 users

Dataflo

Dataflo Dashboard
Dataflo Dashboard

Compared to both Databox and Geckoboard, Dataflo offers the most features for a pocket-friendly price. You can avail of a 14-day free trial with all our features.

Starter: Free plan, which includes 2 dashboards and 3 users.

Growth: $129, which includes up to 10 dashboards and unlimited users.

Premium: $229, which includes unlimited dashboards and users.

User Experience

Databox

Databox is a flexible and intuitive software. They have a wide range of dashboard customization features and also allow you to create custom metrics that you to track. They offer various other tools and resources to help you configure the dashboards to meet your company’s needs.

As per G2, the largest and most trusted software marketplace for peer-to-peer ratings, the following are the reviews from the customers who have used the product. Let us check out what the users are saying about Databox, and Geckoboard.


According to G2 “The most interesting thing about the Databox software is its flexibility; the general interface is very intuitive. There are several resources and tools you can use to configure your dashboards to meet your current needs and needs. Databox software offers a wide range of visualization options. The ability to create custom metrics is a very useful and amazing tool.”

Databox reviews on G2
Databox reviews on G2

One of Databox’s most striking features is its integration with several data sources. With the help of their in-built templates, you can collect data from various data sources and track data effortlessly.

According to the reviews on G2, one customer says “What I liked was the integration part where we can collect the data from various platforms, and it has in-built templates which pull out the data easily. We can make a dashboard within a few minutes without any struggles.”

Databox reviews on G2
Databox reviews on G2

However, in spite of having in-built templates and integrations with several data sources, users find it difficult to do custom mapping within Databox. Their premade reports have limited elements, and the users are pushed to upgrade to the next version that offers report-building services.


According to the reviews on G2, one customer says- “It is fairly difficult to do custom mapping within the platform. While there are plenty of premade reports, Databox may be pushing more for the added service aspect they offer to build reports for you.”

Databox reviews on G2
Databox reviews on G2

Geckoboard

Geckoboard offers an exceptionally adaptable dashboard and reporting tool that can be customized with ease. The dashboards can be customized in terms of layout, size, and various other methods. This gives the users access to all kinds of data from multiple integration platforms.

As per G2, one customer says “The dashboards are extremely flexible and amazingly smooth-looking - easily the best I have seen on any reporting tool! The dashboards themselves can be extremely customized (in terms of their size, layout, etc) and provide access to all sorts of data from numerous integration platforms in the market...”

Geckoboard Reviews on G2
Geckoboard Reviews on G2

Geckoboard offers a set of built-in widgets for companies to use. As for the custom widgets, the API is great and can be used efficiently by anyone. Apart from this, Geckoboard also has excellent customer success executives that ensure that the users have an overall positive experience.

One user on G2 says- “The built-in widgets for core products companies already use. The API for custom widgets is great and easy to use. Having a dedicated customer success person to call on with the "Company" plan has been excellent.”

One of the few downsides of Geckoboard is that the integrations are not user-friendly. It also lags and takes a while to load. The dashboards need to be refreshed and can sometimes be error-prone.

Another customer on G2 says “Integrating is not as user-friendly as one would like, it does take slow to load and refresh, and there are a couple of times when parts of the dashboard views are a bit buggy.”

Geckoboard Reviews on G2
Geckoboard Reviews on G2

Dataflo

Dataflo sets the bar high when it comes to user experience compared to tools such as Geckoboard and Databox. The users can effortlessly assemble the dashboards and play around with the blocks, resizing or removing them to fit their needs.

Dataflo also enables users to track their data from multiple data sources. Dataflo saves your historical data, which makes it easier for you to refer to previous trends and patterns while creating new goals and strategies.

You can set up automatic reports for your entire team so that you won’t have to painstakingly create detailed reports manually. With Dataflo, you can also star mark your favorite metrics to enable seamless data tracking.

Related: Are you convinced that Klipfolio is the best data visualization tool for you? Here are the top Klipfolio alternatives that you should check out.

Which data analytics platform is the best fit for your business needs?

Both Geckoboard and Databox are splendid data visualization tools that would enhance your business growth. Geckoboard is an apt tool for teams and companies that want to monitor their data in a simple manner. Databox, on the other hand, is perfect for advertising and marketing agencies that want a comprehensive tool for data visualization.

If you are on the lookout for the best data visualization tool, you might want to check Dataflo out. Dataflo makes comparing and evaluating data effortless and hassle-free. The user interface is simple and does a great job of portraying a clear picture of your marketing initiatives, enabling you to achieve your goals efficiently.

However, it is very important to do thorough research on all your data visualization tool options and pick the one that is best suited for your business needs. A lot of the tools offer a free trial period. Testing each tool out is the best way to find an efficient tool and proves to be a good investment for your company.

Book a Demo with Dataflo for expert support.

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Ira Singh
author

Ira Singh

https://www.linkedin.com/in/irasingh3

Ira is a writer and blogs about her love of words. She has been responsible for creating powerful and effective content that attracts and retains customers. A blend of her humble writing experience and an endeavour to inspire people with her words is on her table now. She is an avid reader and a music lover too. She loves to devote time each day to yoga and meditation in addition to going for walks.

Get your metric right inside your slack workspace.
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Ira Singh
author

Ira Singh

https://www.linkedin.com/in/irasingh3

Ira is a writer and blogs about her love of words. She has been responsible for creating powerful and effective content that attracts and retains customers. A blend of her humble writing experience and an endeavour to inspire people with her words is on her table now. She is an avid reader and a music lover too. She loves to devote time each day to yoga and meditation in addition to going for walks.

Get your metric right inside your slack workspace.