Engagement Rate

Engagement Rate

Engagement Rate refers to the percentage of people who engage with your social media content - either by likes, comments, or shares.

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Followers Growth Rate
Followers Growth Rate

Followers are social media users who have opted to receive your content on their timeline.

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Impressions
Impressions

Impressions refers to how many times your posts showed up on a timeline or newsfeed. This KPI is calculated individually across platforms.

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Number of Social Posts
Number of Social Posts

This metric refers to the total number of posts you create across popular social media platforms such as LinkedIn, Facebook, Twitter, Reddit, Instagram and Quora.

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