Click Through Rate | Email Marketing Metrics

CTR refers to the percentage of users who click on a link or CTA in your email.

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Deliverability Rates

Email deliverability rates is the percentage of emails that successfully lands in your subscribers’ inboxes.

Email Open Rates

Email open rates is the percentage of subscribers who open your emails.

Multiple Opens

Multiple opens refer to the same recipient opening your email multiple times. It helps you identify the most engaging website visitors.